Nature sets the standard
The worldwide phenomenon of Cradle to Cradle focuses on products that can enter into more than one life cycle. And this can certainly include plastic.
There is no such thing as waste – everything can be used for some new product or another. This is the main idea behind the Cradle to Cradle concept, where the way in which we manufacture products must imitate nature’s approach. Materials need to be more than just biodegradable or harmless – instead they must become part of a new life cycle and actively contribute to enhancing the world in which we live. In much the same way that plants, trees and bushes absorb CO2 and use it to grow. In Cradle to Cradle, the focus is not, unlike other environmental ideologies, on reducing consumption and the volume of materials, but rather on changing production so that all materials acquire a new application.
rPET is a good step in the right direction
When talking about recycling in practice, there is one factor in particular which is crucial: The amount of material available. In this respect, rPET is an ideal candidate as there is an ample supply of plastic bottles which can be cleaned and used as a raw material for plastic trays. This process consumes about half as much energy as producing the plastic material from scratch, so rPET is not just part of the Cradle to Cradle process, it also reduces energy consumption at the same time. However, recycling and CO2 reduction are not all that is required to comply with the Cradle to Cradle principles. In producing rPET, we also ensure that the new material is used in such a way that it can be subsequently recycled again. An easy way to achieve this is by using monomaterials that make plastic waste much easier to sort after use.